Belts & Levels: The 7 Levels of Skill and Difficulty
The Levels refer to expertise and skill along each Pillar and Mode “track”. 7 Pillars operates on objective measures that take ‘the fluff’ out. The 7 Pillar Self-Assessment App gives marketers a starting point from which they can gauge their true level. Karate Dojo analogies are used to depict the Levels by Belts – White, Yellow, Orange, Green, Brown, Black and the ultimate level reserved for masters of the game – Blue Belts.
Your career – either in business and marketing – is analogous to the journey that aspiring Samurai warriors embark upon as they seek personal truth and mastery of their craft. True progress is not easy. It is elusive, which represent the Levels are symbolized by Pyramids (or Temples), which represent the uphill battle required to raise oneself up. Only the most skillful and perseverant digital martial artist ascends to the top and achieves the vaunted Blue Samurai status.
Just like in the Karate Dojo, marketing practitioners progress in ability through the years, hopefully under the direction of one or more strong teachers, managers, mentors or role models.
Everything moves faster in the Digital Age, including the skill levels of ambitious and hard-working Samurais. 7 Pillars breaks everything down into 7 Levels of skill (of the individual) and corresponding difficulty (of the task). For example, a Level 2 SEO marketer should be able to manage Level 1 and Level 2 SEO tasks without a problem. However, Level 3 tasks might present some challenges for this individual.